Quebec City, Quebec – Tando Composites is pleased to announce Aaron Sims has been named Regional Sales Manager – Southeast, covering Maryland to Florida. With an impressive background in sales leadership and business development in the building products industry, Sims will spearhead Tando's market growth and brand visibility throughout the southeast.
With a history of creating market share for new product innovations, Sims has consistently propelled brand growth through new categories across the United States and Canada. Aaron was a leader in driving the AZEK® brand in its early days and did the same with the TruExterior® brand when it was launched as part of Boral.
"We are thrilled to have Aaron on board. His strategic vision aligns perfectly with Tando's commitment to innovation and branded leadership," said Michael Morris, Sr. VP, Derby Building Products. “We are confident Aaron’s success and experience will accelerate our growth in the Southeast."
Sims’ experience, along with his knowledge of the Southeast territory, will help him drive sales through dealers, contractors, architects, etc. to promote Tando Composites’ Beach House Shake®, the authentic composite shingle, and TandoStone®, the number one brand of composite stone.
Aaron resides in Hoschton, GA, with his wife and four children. In his spare time, he enjoys watching his children’s sports.
About Tando Composites
Tando, a brand of Derby Building Products, is the leader in composite exterior cladding with TandoStone®, the #1 brand of composite stone, and Beach House Shake®, the authentic composite shingle. Backed by more than five decades of product innovation, Tando produces high performance products that professionals prefer and consumers demand. For more information on Beach House Shake or TandoStone, visit www.beachhouseshake.com or www.tandocomposites.com.